Disclosure: I am RAINDEAR’s publicist at the time of writing.
Soon to be the name of everyone’s lips, we caught up with Raindear; the musical project of Swedish artist, Rebecca Bergcrantz.
For those of you who don’t know you, tell us a bit more about Raindear and how you got into music.
Raindear is the umbrella term for my musical little universe and it consists of songs written, produced and sung mostly by myself. I got into music when I was born as my parents are both musicians and involved me in their projects right away. However I got in to the electronic scene maybe five years ago when I lived in London.
You’ve previously mentioned that you’re not a huge fan of the Swedish music scene. Tell us more!
It’s not that I don’t respect what’s coming out of here and I’m generalising big time when I talk about it. I just sometimes think there are a lot of predictable pop here, it can be very generic and “inside the box”. BUT there are some exceptions for sure. I love and respect some stuff! Niki and the Dove are always great, among a lot of others.
Describe your sound in three words.
Psychedelic, angelic, apocalyptic.
You are playing London in August. What can fans expect from a Raindear show?
You can expect an intense set with harmonies, beats and heavy bass.
Where do you cite your musical influences from?
I have a lot of world music influences. I’m a huge fan of world music. And I make music by a jazz philosophy.
We love new music at Indietronica. What new music are you listening to?
I don’t listen to anything brand new at the moment but the best advice I have is that everyone should listen to Ott, he’s a demon! He released an album last year and it’s completely insane.
Raindear is offering a free download of her tribute cover to Prince. How lovely!
Sounds like: Little Dragon, Thandi, Ballet School, Kate Boy, Lykke Li, Phantogram, Santigold, SBTRKT, CSS, Grace Lightman