Los Angeles native BAUM hits the right notes with her new single ‘Effortless’.
Taking inspiration in the romantic pitfalls of a close friend of the singer-songwriter, who was cheated on by an ex-beau, an “awful dude,” says BAUM, “I saw him do it and it broke my heart.”
BAUM immediately wrote the song after the event – originally a sad song, that soon turned into an angry one,
“I got to the chorus and just got so wildly angry and that tempo change and scream thing came out. I guess I turned the song into how I wanted her reaction to be: empowered, focused more on her anger than her sadness. I wanted her to realize her own strength and self-worth, so I wrote that into the song.”
Sounds like: Austra, YONAKA, MUNA, HAIM, Adele