The time is 9pm on 09/09/13 and Arcade Fire have released the highly anticipated video via a visual experience by director Vincent Morisset. The video integrates a viewer’s mouse, phone, or tablet to control the effects of the scenes, turning the viewer into the ‘Reflektor’.
Once inside the video, users can follow a young woman’s journey between two worlds with holographic scenes that allows viewers to see their own reflections on the screen via the cameras on their devices.
Go to Reflektor now!
The James Murphy (LCD Soundsystem)-produced track is rumoured to have included vocals from David Bowie. You decide, as the rumour hasn’t been confirmed yet.
The new album ‘Reflektor’ is out October 29 via Merge Records. You can pre-order via the Arcade Fire webstore now. Pre-ordering will activate an instant download of the new track ‘Reflektor’.
All pre-orders via the webstore will also allow priority access to tickets for their upcoming shows later this year.
Sounds like: Edward Sharpe & The Magnetic Zeros, LCD Soundsystem, Radiohead